Some might argue that a 24-hour channel is less convenient than, say, checking the weather app on your phone. Sunshine will, of course, be a holdover from Trump-era policies for which the Biden administration is taking credit. Rain will presumably be Joe Biden’s fault tornadoes will be blamed on the “woke left”. That hurricane headed for Mar-a-Lago can simply be rerouted away from Real America toward a progressive den of sin like New York. If forecasters follow the example of their favorite former US president, all it will take is a Sharpie to change the course of major weather events.
That’s why Fox Weather will surely be more entertaining than the competition. The future Sean Hannity of weather broadcasting wouldn’t waste time offering a measured assessment of whether global heating might have played a role he’d probably focus instead on big weather’s efforts to require background checks amid a surge in squirt-gun sales. The forthcoming channel would surely have plenty to say on the Pacific north-west’s “heat dome”, which may have contributed to hundreds of deaths.
So with the west in a drought, fire season under way and hurricanes brewing, Murdoch’s timing couldn’t be better. These days, of course, politics and the weather are inextricably linked – and Fox has a remarkable track record on climate, with 86% of segments on the issue bolstering denialism, according to a 2019 Public Citizen analysis.
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